Cold pressed refers to the type of juicing method we use. Our juice is extracted using a hydraulic press which is the absolute best extraction method there is. It extracts three to five times the nutrients that the common centrifugal method (juicer you buy in KMart or see in Boost) does and on top of that, it just tastes better.
By exerting thousands of pounds of pressure on the fruit and vegetables very slowly, without using a hot blade, a hydraulic press maintains the integrity of the plant’s cellular structure. This yields the purest and most complete form of extracted juice with the highest possible density of enzymes, nutrients, and flavour.